
![create chaOS.png](https://subsquare.infura-ipfs.io/ipfs/QmTsuf3fj7CEfZ188mnEA7SfaRHLDzDiBHoJbQt7cEeo4K)

https://hackmd.io/@DecentPartners/chaOS

An example of what **brand evolution** can look like to help people understand that this can be more than just tweaking a logo, but rather repositioning the project as part of broader ongoing work...

###  WFC summary

This Wish For Change (WFC) is aimed at obtaining a signal from holders (inc W3F as holders of Kusama trademark) as to the viability of ~~reworking~~ evolving Kusama's brand (not killing the canary).

Web3 Foundation hold Kusama (and Polkadot trademarks). See [here](https://trademarks.justia.com/owners/web-3-0-technologies-foundation-4403169/). 

**So this WFC could in effect be W3F agreeing to license the kusama (whatever is in the brand trademark/IP) to relevant counter-parties to this WFC (for example Decent Partners)**

It should be seen as the first in an evolving series that seeks to iterate towards creative control and strategic direction of the network moving under the oversight of OpenGov.

If the WFC passes an 'official' RFP can follow. 

The period of the WFC can be used to iterate on the basic RFP and clarify questions around the brand.

The [RFP outline](https://rfc.decent.partners/t/wip-request-for-proposal-rfp-kusama-brand-hack/68) is currently v 0.1.  All changes to the RFP during the WFC period can be tracked on the main post.

It is a **work in progress** - the contents, structure and process are **subject to discussion**  **including costs**. 

All ideas and improvements encouraged.

------

### RFP summary

Kusama invites a global network of designers, brand strategists and creative talent to submit proposals for the design evolution of Kusama.




The 2024 Polkadot Decoded Asia event, proposed by Aitijia'er, aims to complement the flagship Decoded conference with a regional focus in Asia. It addresses logistical challenges and language barriers faced by the Asian Polkadot community. Scheduled two weeks after the main event in Brussels, Decoded Asia will feature presentations, panels, workshops, and exhibitions tailored to the Asian market, with content delivered in Chinese and English.

Make some on-chain remark.

Can be executed by every `origin`.

- **Problem Statement:** Engage a global network to create a new brand identity and ingredient mark for Kusama.
- **Significance:** Capturing Kusama's essence in a visual mark for a dynamic network.
- **Proposed Solution:** Call for proposals from designers and creative talent.
- **Expected Outcomes:** Obtain feedback on the viability and direction of the new brand identity.

#492 [Wish For Change] Kusama brand evolution inc clarifying licensing / trademarks.

No Active Proposals